Investment in digital and diversity is key to a resilient future


If the pandemic has taught us anything it’s what it means to be resilient in a crisis: to mitigate impacts or shocks, and to respond and recover quickly. As we become more hyperconnected, we know this won’t be the last pandemic we will face. In business as with public health, there is no room for complacency. Together, we must learn lessons from today’s crisis to prepare for whatever challenges the future may hold.

About the author

Stephen Corfield is Head of Industry at Salesforce.

Key to building resilience, firstly, is realism: to recognize you have a problem and solve it. Secondly is optimism, to innovate and deliver success from anywhere. As we emerge from the pandemic, we know we’re not going back to the way things were. We are moving to an all-digital, work-from-anywhere world. It’s time for investment – in technology, people, and for future generations. To this end, there are three principles that organizations and businesses of all sizes should follow to become and remain agile in a changing world.

Learn to pivot between virtual and physical worlds


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